This course presumes no knowledge of business or financial statements and through various scenarios describes the basic elements of business and how they are reflected in the financial statements. The first scenario assumes the perspective of an investor and by explaining the investment decision describes why and how financial statements are useful. The second scenario assumes the perspective of an entrepreneur who uses the financial statements to attract capital and then run a successful business. The key areas of evaluating and running successful businesses are then identified and linked to the financial statements, followed by a basic financial analysis of the 2021 financial statements of Amazon. The course concludes with a discussion of the capital market, the environment in which financial statements are prepared, used and analyzed and the economic forces that influence the financial reporting process.

Learning Objectives
  • Discover and describe the basics of investing decisions and why and how financial statements are useful.
  • Discover and describe the four financial statements and how they relate to each other.
  • Identify and list the 5 questions, in order, answered by the financial statements that define business performance.
  • Discover and describe the three key activities involved in running a successful business.
  • Explore and link the financial statements to the three key activities involved in running a successful business.
  • Identify and use condensed, real-world financial statements to answer the 5 questions that define business performance.
  • Discover and describe the capital market and the economic forces that affects the preparation, use and analysis of the financial statements.
Last updated/reviewed: March 6, 2024
6 Reviews (25 ratings)

Reviews

5
Anonymous Author
Nice refresher course that used different examples in a clear way. Flowcharts were easy to follow and helped visualize the concepts taught.

3
Anonymous Author
Very thorough course. Excellent flowcharts in the slides to help understand the relationship between the financial statements.

4
Member's Profile
The course was very informative and easy to understand. The materials were easy to understand and follow.

5
Anonymous Author
This course was informative and helpful. I would recommend this course to others.

5
Member's Profile
very good course, it was well written, informative and clear

5
Anonymous Author
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Prerequisites
Course Complexity: Foundational
No advanced preparation or prerequisites are required for this course.
Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
Course Syllabus
INTRODUCTION AND OVERVIEW
  An Introduction Understanding Business through the Financial Statements1:28
  Why Financial Statements are Important14:51
  Financial Statements Basics21:26
  Reviewing the Financial Statements23:20
  How to Start a New Business19:30
  Role of Financial Statements11:54
  Reading and Analyzing Financial Statements - Amazon17:30
  Financial Statements, The Capital Market and Corporate Governance13:52
  Regulation and Financial Reporting Standards12:02
  Conclusion1:08
CONTINUOUS PLAY
  Understanding Business through the Financial Statements2:17:01
SUPPORTING MATERIAL
  Slides: Understanding Business through the Financial Statements: An IntroductionPDF
  Understanding Business through the Financial Statements: An Introduction Glossary/IndexPDF
REVIEW AND TEST
  REVIEW QUESTIONSquiz
 FINAL EXAMexam