If you haven’t before been introduced to the concept, S.M.A.R.T. stands for: Specific, Measureable, Attainable, Realistic, and Timed. Establishing S.M.A.R.T. Goals and then purposely developing actions for achieving them is what enables successful salespeople to turn goals into reality. Just the process itself of writing down goals forces you visualize exactly what you are looking to accomplish.

The S.M.A.R.T. Goals course looks into what makes a goal S.M.A.R.T., providing a detailed look into each component, then taking that forward with the development of Objectives, Strategies, and Tactics that can serve as the basis for a sales Action Plan.

Learning Objectives
  • Identify the meaning of each component in the acronym S.M.A.R.T.
  • Discover the connection between Goals, Objectives, Strategies, and Tactics.
  • Explore the expected outcome beginning with the end in mind.
Last updated/reviewed: March 23, 2024
31 Reviews (141 ratings)

Reviews

5
Anonymous Author
The course was concise and detailed. It highlighted the importance of the topic, and it kept me engaged. This course would be good for a variety of audiences looking to grow their knowledge of the topic.
4
Anonymous Author
I thought the course was delivered well and gave good specifics on the topics at hand. I think anyone wanting to make a personal goal or goal for their team will find this course very helpful
4
Member's Profile
The course guide you to understand what a SMART goals is however, the examples was very limited to sales. It would have been nice to see different types of SMART goals examples.
5
Anonymous Author
Course well laid out slides and very good business examples to illustrate each action. Any person who needs to achieve goals would profit from course. There were no dislikes.
5
Anonymous Author
This course was very informative on how to create SMART goals. The instructor did a very good at explaining how to use this strategy in your personal and professional life.
5
Anonymous Author
Short and Sweet and to the point. I'm glad to see the GOST framework becoming integrated with SMART goals. For some reason, I never put the two together. Good course
4
Member's Profile
Further definition of the difference between what is "realistic" vs. what is "attainable" would be helpful. Give examples of where a goal is one but not the other.
5
Member's Profile
taught about goals and measurements, understand now how to create and write goals and how to make a strategy that is attainable for achieving the goals
4
Member's Profile
I liked the "top-down"/"bottom-up" advice. It would have been helpful to give more goal examples, including some which are not S.M.A.R.T.
4
Anonymous Author
This course was basic but informative, a good reminder about what to think about when setting goals and how to plan for achievement.
4
Member's Profile
This course offered helpful information on setting specific goals and how to create them to establish milestones for completion.
5
Anonymous Author
This a a good course to take right before annual goal-setting. It was quick and straightforward with interesting perspective.
4
Anonymous Author
A good overview of how to create goals. A few more examples might be helpful, but this was an informative course overall.
4
Member's Profile
I enjoyed this approach to achieving goals. Easy, fun and accurate are a few words I would use to describe this course.
4
Anonymous Author
Good reminder of what it takes to set and achieve a goal. The course provides good examples and is easy to follow.
4
Anonymous Author
the course was geared towards the sales force. I tried to apply info to my work - Accounting goals.
5
Anonymous Author
A good high level view of setting S.M.A.R.T. goals; includes great examples of each component.
5
Anonymous Author
Short simple course which accomplishes the intention of defining and clarifying SMART goals.
5
Anonymous Author
Taking this course was a Smart goal of mine. Tremendously recommend this to anybody. :-)
4
Member's Profile
This is a basic refresher course of the process to set and successfully attain goals.
5
Member's Profile
Practical approach to goal setting with examples of how to actually do it. Well done!
4
Member's Profile
SMART Goals is a great tool but it would be great to see more examples of goals
5
Member's Profile
This was a good course. I would have like to see a few more examples given.
3
Anonymous Author
quick course on improving skills for goal setting and attainment.
5
Anonymous Author
Useful and well explained course, not too long. Good examples.
4
Member's Profile
A great course that refreshes my knowledge about SMART goals.
5
Member's Profile
Great course, lot of material covered in a short time frame.
5
Anonymous Author
Short and to the point. Usable, practical information.
4
Anonymous Author
Concise yet informative.
5
Member's Profile
Very useful tools.
5
Member's Profile
Very concise.
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Prerequisites
Course Complexity: Intermediate

No Advanced Preparation or Prerequisites are needed for this course. 

Suggested reading: Trench Warfare: Winning the Battle for Mindshare in Channel Sales., Ref.: Chapter Two – Plan Your Work, Work Your Plan.

Education Provider Information
Company: Illumeo, Inc., 75 East Santa Clara St., Suite 1215, San Jose, CA 95113
Contact: For more information regarding this course, including complaint and cancellation policies, please contact our offices at (408) 400- 3993 or send an e-mail to .
Instructor for this course
  Course Overview CPE
Course Syllabus
INTRODUCTION and OVERVIEW
  1:37PREVIEW: Introduction to S.M.A.R.T. Goals
S.M.A.R.T.
  What Makes a Goal S.M.A.R.T.7:39
  Plan Your Work6:47
CONCLUSION
  Visualize Expected Outcome 10:18
CONTINUOUS PLAY
  S.M.A.R.T. Goals26:21
SUPPORTING MATERIALS
  Slides: S.M.A.R.T. GoalsPDF
  S.M.A.R.T. Goals Glossary/IndexPDF
REVIEW and TEST
  REVIEW QUESTIONSquiz
 FINAL EXAMexam